Acquiring and retaining customers is crucial for any business, especially in the highly competitive restaurant industry. Customers expect personalised communication and experiences, which can be challenging for busy restaurant owners. However, Thrive's Auto Engage feature makes it easier than ever to reach out to customers and build loyalty.

Auto Engage is a powerful tool that enables restaurant owners to create and send automated, personalised campaigns through SMS, WhatsApp, and Email to customer segments such as At Risk, Lost, VIP, Regulars and those with upcoming occasions such as Birthdays and Anniversaries.

Auto Engage can positively impact your restaurant in several ways, such as:

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1. Reward Regular Customers: Gratify regular customers with discounts or exclusive offers, increasing the chances of repeat business.

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2. Win Back Inactive Customers: Lure the customers at risk of dropping off the lifecycle or lost with an incentive to order from your restaurant again.

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3. Personalise Communication: Extend your brand voice and tone across these campaigns to give customers a personalised experience, foster loyalty and build stronger relationships with them.

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4. Promote Menu Updates and Offers: Inform customers about new dishes, specials and promotions to create excitement and encourage repeat business.

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5. Brand Recall: Stay on top of your consumers’ minds by communicating with them regularly with relevant information about your restaurant.

Besides the above, Thrive's Auto Engage feature also provides detailed analytics and reporting to help you track campaign success and make informed decisions for future strategies.

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Need inspiration? Check out our templates to kickstart your Auto Engage journey:

‍At Risk Customers

SMS

We can’t let your hunger turn into anger. So here’s “Offer” on your next order from “Restaurant Name” to cool you down. Order now: “Link”

WhatsApp

Header: We were on a BREAK! 😡
Body: But that doesn’t mean you forget about us! 😪
Anyway, the past is the past. Now that we’re talking, let’s get you something to eat! 🤤
Button: Order Now

Email

Subject: Time to ketchup! 🤗
Header: It’s been a while since we’ve heard from you! 🤔
Body: We know you've been busy with a lot on your plate lately, but it's time to ketchup! 😋
Use COUPONCODE to enjoy % off on your next order.
CTA: Order Now

Lapsed Customers

SMS

It’s been so long since we last saw your face. Let us bring your favourites to your doorstep! Order now: LINK

WhatsApp

Header: We miss you… 😥

Body: Just as much as you miss your favourite dishes! 😪
Let’s get to know each other again? 😊
Order your faves, both old and new! 🤩
Button: Order Now

Email

Subject: Let’s make up for lost time ⏰
Header: With an offer only for you 😊
Body: Feast on your favourites without giving it a thought. Use COUPONCODE to enjoy % off.
CTA: Order now

Lost customers

SMS

We miss you…😢 A special offer for a special person - grab %off on your next order from RNAME. Order Now: LINK

WhatsApp

one-stop shopHeader: We’re waiting…. 😥
Body: For you to place an order again. We’ve been lonely without you. 😭
Choose from your favourite dishes, trending items and much more.
We’re your one-stop shop for all food cravings. 😋
Button: Order now

Email

Subject: We still remember your favourites 🥰
Header: And we’ll never forget them 😊
Body: Press replay ⏪ or try something new from our menu, you’re bound to fall in love all over again! ♥
CTA: Order now

New customers

SMS

Welcome home, CUSTOMERNAME 🏡  Let’s celebrate your first order with a prize! Avail %off, order now: LINK

WhatsApp

Header: You’ve reached your destination 🚂
Body: We know you were on the lookout for the best DISHNAME, and we’re glad you finally found us 😋
Let’s celebrate our first date with a discount of %off on your order. ❤️
Button: Order Now

Email

Subject: You’re finally here! 😋
Header: We knew it wouldn’t take you too long. ⏰
Body: Let’s celebrate our first date with a discount of %off on your order. ❤️
CTA: Order Now

People with upcoming birthdays

SMS

There’s a reason to celebrate! 🎂 Grab % off on your birthday when you order from RNAME today! Order Now: LINK

WhatsApp

Header: Happy birthday, bes-tea 🍵
Body: There’s no better way to celebrate your day than with a chef’s kiss from us! 😘
Order your favourites, and grab them at %off only today! ⚡
Button: Order Now

Email

Subject: Today is all about you 😊
Header: Some only dream of cake, we bake it happen! 😋
Body: We’re the latter. 😏 Feast on your favourites with up to %off till midnight.
Use code XYZ to avail treats and deals!
Button: Treat me up 🎂

People celebrating anniversaries

SMS

Olive you, and so does your S/O. 🫒 ❤️ Celebrate your big day with %off from RESTAURANTNAME. Order today to avail!: LINK

WhatsApp

Header: We’re nuts about you, and so is your S/O! ♥🥜
Body: Happy anniversary! 🎈Celebrate your big day with a biiiiig discount.
Grab %off on your order from RNAME today! 🤤
Button: Order Now

Email

Subject: We love you a whole watt! 💡
Header: Happy anniversary to you! ❤️
Body: Celebrate your big day with a biiiiig discount. Grab %off on your order from RNAME today! 🤤
CTA: Order Now

VIP customers

SMS

We know you’ve fallen in love with us. 😋 So here’s %off for trusting our culinary skills and for loving us unconditionally. Order Now: LINK

WhatsApp

Header: Here’s a secret 🙊
Body: We’ve fallen in love with you ♥
You like good food and we love cooking it for you 😋
Here’s a treat for you, grab %off on your next order from RNAME 🤤
Button: Avail now

Email

Subject: Here’s a treat for our favourite person 😋
Header: Thanks for trusting our culinary skills 👨🍳
Body: You’re special to us. And so are your choices.
Here’s a %off for you to avail on your next order! ❤️
CTA: Order now

Growth customer

SMS

Good food feels gooood. Get a taste of these newly launched delicacies from our menu. Order Now: LINK‍

WhatsApp

‍Header: Our bond is getting stronger 🤗
Body: And we couldn’t be happier about it.
You love our food and we love cooking it for you. Quite the perfect match. 🤩
Let’s get you something unique this time.
CTA: Order now

Email

Subject: Your cravings have been sorted…. 😋
Header: With delicious dishes from our menu! 🤤
Body: Surprise your tastebuds with something new or order from your all-time favourites. ❤️
CTA: Order Now

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In conclusion, Thrive's Auto Engage feature boosts customer loyalty and conversion rates by offering personalised communication and incentives.

Here’s how you can set up and start using it today to enhance your restaurant's customer engagement!

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